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Episode 6: Crypto Meets Gaming: Coinbase Partners with Riot Games & Launches X402 Payment Protocol

May 10, 2025May 10, 2025

Hosts: 

Jesus Burgoa (JR), Founder & CEO of Social Market

LinkedIn, X & Website

Co-Host: 

Leon Hitchens, CMO of Social Market

LinkedIn, X & Website

YouTube:

Podcast:

Hosts: 

Jesus Burgoa (JR), Founder & CEO of Social Market

LinkedIn: https://www.linkedin.com/in/jesus-rafael-burgoa-b34874170/  

X: https://x.com/jesusrburgoa

Website: https://jrburgoa.com/


Co-Host: 

Leon Hitchens, CMO of Social Market

LinkedIn:  https://www.linkedin.com/in/leonhitchens/

X: https://x.com/Leonhitchens

Website: https://www.leonhitchens.com/

Find Us: 

Spotify: https://open.spotify.com/show/3cfUVNwIm2AXt2oZ0nx2Dv

Apple Podcasts: https://podcasts.apple.com/us/podcast/the-social-ledger/id1803475184

YouTube: https://www.youtube.com/@TheBoostChannel 

Website: https://theboost.fm/social-ledger-report/

Episode Overview:
In this episode of the Social Ledger Report, JR and Leon dive into the latest crypto news, blockchain developments, and the evolving landscape of gaming partnerships. From Coinbase’s groundbreaking X402 payment protocol to their strategic acquisition of Deribit, this episode is packed with insights on how the crypto space is expanding its influence.


Key Topics Covered:

1. X402 – A New Payment Protocol by Coinbase

  • Coinbase released the X402 open-source payment protocol built on HTTP rails.
  • The goal is to transform HTTP 402, an unused status code, into a functional payment layer.
  • Potential applications: Pay-per-use APIs, microtransactions, and more seamless API integrations.
  • How this could reshape subscription models and payment processing for developers.

Resources:

Coinbase introduces x402-a new source payment protocol on top of HTTP rails

– https://x.com/CoinbaseDev/status/1919784224170889696

Developer using x402 API demo

– https://x.com/MurrLincoln/status/1920572524666237188


2. Coinbase Partners with Riot Games for League of Legends and Valorant

  • Coinbase becomes the exclusive crypto partner for Riot Games, bringing blockchain rewards to gaming events.
  • Potential crypto integrations with in-game items, skins, and rewards in popular games like League of Legends and Valorant.
  • Discussion on how NFTs could add monetary value to gaming assets and what it means for the gaming community.

Interesting Takeaways:

  • Could other games like CS:GO or Fortnite adopt similar crypto integrations?
  • How Riot Games’ Tencent ownership might impact crypto integrations.

Resources:

Coinbase becomes exclusive crypto partner for Riot Games

– https://x.com/Cointelegraph/status/1919973097303666864

– https://x.com/ChadSteingraber/status/1920099364329959830

League of Legends (Riot Games) prime gaming perks

– https://www.leagueoflegends.com/en-us/news/community/prime-gaming-subscription-perks/


3. Coinbase’s Acquisition of Deribit – Crypto Derivatives Expansion

  • Coinbase acquires Deribit for $2.9 billion, positioning itself as the top crypto derivatives platform.
  • Breakdown of the acquisition structure: $700M in cash and $11M in Coinbase Class A shares.
  • The impact on crypto derivatives trading volume and how Kraken was outbid by Coinbase.
  • Potential regulatory challenges in the Middle East, given Deribit Dubai-based operations.

Resources:

Conibase buys Debrit

– https://x.com/brian_armstrong/status/1920497993100222610

– https://www.coindesk.com/business/2025/05/08/coinbase-buys-deribit-for-usd2-9b


4. Silk Road-Linked Bitcoin Wallet Moves 3,000 BTC

  • Long-dormant Bitcoin wallets associated with Silk Road moved over $322 million in BTC.
  • Potential links to Ross Ulbricht, the founder of Silk Road, and speculation around the timing of these transactions.
  • Blockchain analysis reveals multiple wallet addresses distributing funds across new addresses.

Resources:

Silk Road–linked wallets from 2013 moved 3,421 BTC

– https://x.com/Cointelegraph/status/1919766857923379666

– https://dig.watch/updates/long-dormant-bitcoin-wallets-awaken-moving-322m-in-btc#:~:text=Two%20long%2Dinactive%20Bitcoin%20wallets,at%20the%20time%20of%20transfer

Potential Robert Ulbritch wallet: 

– https://bitinfocharts.com/bitcoin/address/1CQvW4U4ZEbdmazX2Rbn5URWgd6MfWoPx1

1HQ3 Silk Road Wallet: 

– https://bitinfocharts.com/bitcoin/address/1HQ3Go3ggs8pFnXuHVHRytPCq5fGG8Hbhx

American Kingpin: The Epic Hunt for the Criminal Mastermind Behind the Silk Road

https://www.amazon.com/American-Kingpin-Criminal-Mastermind-Behind/dp/1591848148


5. NFT Doodles Launches Meme Coin on Solana

  • Doodles, the popular NFT collection, launched a meme coin on Solana, aimed at leveraging lower fees and faster transactions.
  • Initial token price started at 1 cent and quickly fluctuated, highlighting the volatile nature of meme coins.
  • Discussion on whether this is a cash grab or a strategic move to build a stronger community.

Key Takeaways:

  • Doodles’ transition from NFTs to meme coins and what this could mean for future blockchain projects.

NFT Doodle Meme Coin Launched

– https://x.com/doodles

– https://cointelegraph.com/magazine/110m-doodles-coffee-cups-appear-mcdonalds-us-nft-collector/


Announcements:

  • Social Market will be attending Consensus 2025 in Toronto.
  • JR and Leon will be hosting a special session and interviews – stay tuned for live coverage and updates.
  • Follow Social Market on all social platforms to stay updated on the latest crypto, blockchain, and gaming news.

Subscribe & Stay Updated:
Don’t forget to subscribe, leave a review, and share your thoughts in the comments. Stay tuned for the next episode where we’ll dive into the aftermath of Consensus 2025 and what it means for the crypto landscape.

Hey, everyone. Good afternoon. This is JR, founder and CEO of Social Market, and here’s Leon, CMO of Social Market, and this is Social Ledger Report. I’m excited. Lots of lots of news.

I’m excited every week, but this this week feels more newsy. Yeah. Yeah. So so for a while, we’ve been talking about stablecoins, but this time we are taking a small change, not because we don’t wanna talk about it, but stablecoins aren’t trending as much this week. Coinbase is and the first story that we wanna talk about is it released a new four zero two, well, it’s called x four zero two open source payment protocol built on HTTP rails, and then Coinbase joined, Riot Games with League of Legends to provide to be its own exchange provider.

And then it actually acquisition Debreed for its, do you know Debreed again, Dion? I believe it’s It’s a crypto company. It it was I just don’t understand what they were doing. So so Debreed, I just looked it up. It’s the platform.

So it did it for Bitcoin and Ethereum, and it’s Mhmm. Probably one of the biggest ones out there. So that’s the last story for Coinbase, and then we’re gonna talk about a a a wallet from that is tied from the Silk Road, moved over 3,000 BTC, which is, like, almost $10,000,000. And NFT Doodles launched its own meme coin today. So yep.

Lots of lots lots and lots to cover, but, if you guys want to watch more stories in the future, you know, you can subscribe to the channel, give us a like, and follow us on our socials. So with that said, let’s talk about the first story. Story. So I’m sharing my screen. So this is on Twitter as usual.

Coinbase developer platform announced this on May 6, which I believe was on Tuesday, where it’s it introduced its x four zero two platform or protocol. It you know, it’s a new payment protocol. This guy here does a if you look at this thread, this guy does a, you know, demo on how it works, you know, from a coding level and what it does, and it goes more into it. So if you ask me, I’ve said a lot right now, but if you ask me, I think this is a big step in the right direction for actually leveraging Blockchain as it was originally intended to upgrade the financial system, which I know Brian Armstrong, who’s the CEO of so of of Coinbase, he’s talked so much about upgrading the financial system. So this is a big step in that direction.

Yeah. And so for me, what what it is, it’s it’s Internet native payments, system that uses Stablecoins over HTTP. Right? That Yeah. It uses Stablecoins, on its protocol, which Stablecoins is probably the best way to do it.

So it it’s essentially turning an HTTP status code into a, like, API more or less? Yeah. Pretty much. So if you look at this post, which is right below the demo, and he this guy is just clawed to, you know, talk about the the product. So first, a little history.

HTTP four zero two payment required has been a part of the Internet’s blueprint for decades, but it was never used. X four zero two turns this four zero two status code into a real payment layer, letting any server request payments and any client, human, or agent respond with digital dollars, for instance, stablecoin USDC. And it talks more about it here. You know, I’m not gonna go into it right now, but, you know, it certainly talks about for API providers and developers, subscription models are outdated, UX heavy, and cumbersome for agents to navigate. Pay per use APIs without subscriptions are now possible with x four zero two.

So pay pay per use API microtransactions have the potential to kill the API key and replace it with Paradigm where an API request is simply bundled with an on chain payment signature to authorize a request. And this approach is more scalable, more efficient, and finally, economically viable, and it opens up a new chain business model for content and cloud service, providers. So, yeah, it’s kind of like an API mix but with an Internet protocol, which is pretty innovative if you think about it because we’ve seen anything like this before. It I think the part that’s gonna be interesting is the implementation on on stuff like the content creators part. If you can gate a blog post and have a payments required one, the New York Times is gonna be harder and harder to, read an article.

Yeah. I got it. That’s but that’s I could see it being there. And, also, just like, from a an AI part, like, if an AI can, you know, like, like, if chat GBT, if you load it with some stable coin and then you’re out there going and it’s querying an article and you wanna pull it in from the New York Times, it can transfer money. That would be very interesting.

Yeah. So so kind of just to highlight another point again, when it talks about, like, it’s kinda like integration with an API layer, it says here, you know, paper use API microtransactions have the potential to kill the API key and replace it with Paradigm, or I’m sorry. Not that. But it it mentions, you know, you don’t need an API key, which is a lot of the times how API services, you know, monetize themselves. And it removes the layer of have having you check out, you know, with a, you know, outdated model, subscription model, or UX heavy and cumbersome for some agents to navigate.

So it seems like not only can you, you know, seamlessly integrate this in the middle, like, kinda like a middleware, but also, I mean, it’s all software, so you don’t need to add more things on it just to simply process a payment. So it it synergizes with AI. It synergizes with, you know, APIs, you name it. But this guy, you know, he talks about, you know, demoing with this tool. So, for context, I don’t wanna go through the whole video, but this guy has, like, I believe, like a chatbot kind of interface.

And he’s selecting what he wants to buy, and then he just just processed the payment through a message instead of like having to check out. So, so here he’s talking about like the metadata, like well the the the functions with with code and before that you know the integration was pretty straightforward. So this almost looks like Telegram, the interface. So all he’s doing is, hey. I have this is my wallet, you know, just through buttons.

I can click what I wanna do all in this, you know, messaging interface. No need to check out. No need to put in your credit card payments or any kind of payments. It’s dot seamless. So x four zero three sounds really cool, and it looks really cool.

It’s gonna change how the Internet is. It’s also fascinating that this has been hidden in Internet, like, protocols forever and just nobody used it. Yep. Exactly. So, I’m pretty excited.

As a developer, if this is something that we can leverage on social market, this is something we will leverage. Now it’s open source, so that’s already pretty easy to get into. I’m pretty excited to see what people are gonna build with it. So I think that’s as far as that story goes. Did you have any final thoughts on that story, Leon?

No. No. It tells it. Cool. Yeah.

So, you know, x four zero two, let’s see what happens. On to our next story. So Coinbase, here we are again. Coinbase becomes exclusive crypto partner for Riot Games. So if you know Riot Games, popular game from them is, League of Legends and, Valorant sports events.

So so it it generally does sports events, but here, this is from Cointelegraph. It’s new. Coinbase becomes exclusive crypto partner for Riot Games, Global League of Legends, and Balorant Esports events, bringing blockchain rewards to enhance fan experience. I want them to put crypto for CS GO. I want, like, CS GO has all of those really neat, like, skin and and other stuff and charger boxes, whatever it is.

They should make those NFTs and then put them on chain and use crypto as as a thing for for it. Like, there’s so many games where if you could own a physical, like, NFT of it and, you know, there’s a couple, you know, thousand of them minted in various ways, like, that would be a really interesting way. Because, like, you gotta imagine, like, Fortnite, for example, even, you know, they have skins. Like, if you could buy a NFT crypto skin that’s, you know, only a couple hundred were minted, like, that’s a really cool way to make these more realistic. And then also, it adds those value to the game that wasn’t exchangeable before.

So I I’m interested to see what league and then even Valorant does. Like, Valorant could, you know, do skins and other things. Like, that could be really, really interesting. I don’t think this is happening anywhere else. I mean, well, actually, I’m lying.

We we’ve seen it with Axie Infinity, which is a mobile, game that leveraged the Ethereum network. It it kind of flagship, like, gaming with with crypto, and we’ve seen some VC backed companies also do that. So, I mean, Coinbase, you know, it’s probably the biggest exchange. Riot Games is pretty reputable. You know, every League of Legends god knows League of Legends is so popular and Valorant as well.

So I think they’re Chinese owned. Right? Which one? I’m sorry. The, Riot.

They have an American comp American presence, but I know for certain they have a I’ll look it up. Riot yeah. Riot game is owned by Tencent because Okay. Yeah. They might have to de divest and stuff.

So and also interesting because China’s a little bearish on on crypto. China needs to man the hell up. But in all seriousness, which I’m not surprised. You know, if you guys have been in the crypto space for a while, you know, China has banned Bitcoin and crypto mining for a long time, and then they unbanned it, and then they will, maybe, like, a year or two later, ban it again. So, you know, it doesn’t know I don’t know if they know what they’re doing, but it it would be a it would not be in the good interest to ban, you know, crypto right now.

So if you I I I used to play League of Legends a lot. So with with League of Legends, for instance, they have this package with Amazon Prime already. So if you’re subscribed with Amazon Prime, you get Prime Gaming and you get all these perks in in the game, like, every month. So I don’t know if we’ll see that in Prime Gaming as well, but, maybe if you’re a Coinbase subscriber or a Coinbase user and you link your account your League of Legends account with with Coinbase, we’re probably gonna see a package very similar to this where you get in game rewards or crypto based on chain based rewards, which, you know, I’m really excited for that. It makes it so you get value even outside of the game, which, you know, gaming is one thing.

Like, you using you’re using your time to be entertained, to play games, to relax, whatever it is that you do is one thing. But outside of that, you know, you don’t really get much out of it. Like, you know, maybe if it’s your job to be an esports gamer or to play video games, like, if you’re a streamer, okay, then that’s where you can see some more value on playing games outside of playing the game at that moment. So, you know, Fortnite, for instance. I know people you know, you were talking about Fortnite.

I know people they put a lot of money and a lot of hours into Fortnite, and, you know, Fortnite’s so popular. People sell their accounts on eBay for, like, hundreds of dollars if they have a really good, list of skins that are, like, not available anymore. So you also mentioned CS GO, how hey. You know, if you could put make NFTs of of, like, weapons or whatever, That alone would also be pretty big because it means your account has monetary value, and, you know, you could even trade whatever you have in your account so that way you don’t need to sell like, you wouldn’t have to sell your account to make some money. You you would just simply trade stuff that you have in your current account, like, crypto wallet, for instance.

So Because you can, right now, with CS GO, sell the like, a gun that’s, you know, with a specific skin on Steam for a specific amount of money. Oh, I know. So, like, layering in crypto could just be a really cool thing. Okay. Yeah.

That makes sense. I know I know CS GO, a lot of the revenue comes from that model, but I never really played CS GO in that at that level. Now, expanding into crypto, capabilities, you know, in the very least, if you make it so it’s, stablecoin backed, it would make it so it has more value. You know? Your account has more value.

You can do more with it. That alone is a big win. So, one more thing about that, this guy, Chad Steingraber, I don’t know how to pronounce his name, he kinda just talks about it a little bit more, about what I just said. But this is the official tweet from Riot Games, or no this is on LinkedIn actually. I recognize the emoji the emotes or the reactions whatever you call them.

He said, Riot Games said, we’re bringing on Coinbase to be the exclusive cryptocurrency exchange and blockchain technology partner of the games. We look forward to collaborating together to create deeper fan experiences starting with VCT Masters Toronto. So VCT Masters Toronto, for those of you who don’t know, it’s kinda like a big event, and it’s happening this year in Toronto. So I think they’re gonna announce more. I think they’re going to talk more about what they’re planning to do in this event.

Interesting. I’m excited for that. Yeah. So this takes place in June 22, the Balorin Master Serangam. Yeah.

That’s pretty much all I have to talk about for this story. Do you have any other thoughts, Leon, as far as No. I wanna see, like, what they what they announce more on and how it pans out, but we’ve got a few more topics. So let’s keep chugging along. Yeah.

So next, we’re talking about Coinbase buying DeBrit. So DeBrit, again, I think I’m pronouncing it right. It was announced by Brian Armstrong as well on on Twitter. He mentioned it just yesterday, May 8 as of recording this video. So, he said, hey.

I’m excited to acquire the Brit official. Well, Coinbase acquiring it. This makes Coinbase a number one crypto derivatives platform by open interest in options volume. It was two two point nine billion. Right?

I think that’s the final number that they put out there. Yep. Yep. So so Coinbase, well, I’ll get to it in a little bit, but Kraken was actually also trying to buy DeBrit, but their offer was not as high as Coinbase. So Coinbase got it for 2,900,000,000.0 with a b.

And you know this is he he quoted he he quoted Coinbase’s tweet here where they acquired Debris and, you know, it kinda just talk about what they’re doing. This video is just the announcement. So so this thread talks about it a little bit more. And, you know, it talks about a little bit about the volume that it that the platform brings. So in this in this post, it talks about brings approximately 30,000,000,000 in open interests and 1,000,000,000,000 plus in trading volume.

So this platform is packed with, you know, trading derivatives. So this is from CoinDesk, talks a little bit more about the deal that was done. So I’m not sure if you know Leon, but, so it was acquired for so Coinbase acquires the Brit for $2,900,000,000. So 700,000,000 comes in cash, cold, hard cash, and 11,000,000 in shares of Coinbase class a common stock. So it was kind of like a package.

I don’t think that was a bad deal as far as, you know, Coinbase goes. If I were DiBrid I would probably, you know, well I’m this they’re already bought them at a premium so I don’t know what else to say. I’m never been in these kind of deals, but it doesn’t seem like a bad deal to me. I guess it it it won’t be a bad deal if everything goes smoothly because I I believe they’re a Dubai based business. That’s where they’re licensed.

There could be, like, complexities to all of the regulatory bodies. Like, The United States could still have problems with this. You know, like, there could be problems all over the world. Like, you know, it’s a foothold in The Middle East. It’s a region that’s growing interest in crypto.

There there’s a lot on it. I I I guess that’s all they do is is derivatives. I I didn’t know what else they did. I I didn’t really understand what they were doing beyond that. Is it just derivatives?

I believe so. So it always, these kind of platforms, they are usually known to do one thing at a time, which business side of point, look at it how you will, but, I think it only did derivatives. Yeah. I I just looked at it. They have futures option swaps, and then they have Okay.

Oh, yeah. They do have forwards too. So they’ve got all the derivatives. It’s interesting because it’s gonna make the you know, it’s making more and more of the crypto market just like the stock market. Yeah.

Yeah. Effectively. So, if you go to Robinhood or I don’t know about Charles Schwab, but for the sake of my point, in Robinhood at least, you can trade, you know, know derivatives, you can do futures that sort of thing. There’s this platform called Robinhood legends that Robinhood came out with so that’s where you can do all of that as well. But to go real back on the deal here that was made, Kraken originally offered, oh I guess I read wrong, I am so sorry.

So the deal follows a month long bidding contest with Kraken. So Kraken was going back and forth with with the Brit about buying them, which opted to instead buy Ninja Trade for 1,500,000,000.0. So Kraken is second runner-up with Coinbase as the most used crypto exchange, centralized crypto exchange in the world. I thought it we had a number that was public, but I guess because they never came to a deal, you know, that number is not available, which makes sense. But, you know, we can kinda get an idea here that, you know, Coinbase ended up paying more for the deal, which, you know, I don’t think it was a bad deal because, you know, DeBrit looks like it’s the most used futures trading crypto futures trading platform in the world, and it it, what, got, like, over a trillion dollars in volume.

Like, here it says the Brit processed $1,200,000,000,000 in trading volume last year, making it a dominant player in the crypto options market. So you gotta pay a premium for that kind of volume and traction. You know? Yeah. We’ll we’ll see.

These derivatives markets are kind of interesting. I I it’s gonna give way more liquidity to market it, but, leverage trading is gonna increase volatility. And crypto markets more and more just gonna go the way of of regular stock markets. The one part that I’m interested to see is how do they integrate it? Do they bring it fully into Coinbase?

Like, you know, all all of that. Like, the people are just gonna be, you know, buying futures and all that. Like, there could be a whale that, you know, has movement on, a wallet and all of a sudden triggers, you know, panic selling. Like, we could see, you know, like, Black Tuesdays and stuff in the future in crypto market because of stuff like that. Market scares.

It’ll be interesting. We’ve got wallets. Do you wanna talk about the Silk Road wallet? Yeah. Yeah.

So talking about whales. So, if you guys remember the Silk Road, which was probably one of the biggest use cases of Bitcoin that pushed Bitcoin to become more relevant. Without it, you know, who knows where it would be right now. Well, in, I think, Tuesday, May 6, two long dormant Silk Road linked wallets from 02/2013 moved over 3,000 in Bitcoin worth over 323 322 I’m sorry, million in the first transaction in over a decade. Somebody was like oh hey I have this much bitcoin so let’s actually you know put it to liquidate it or move it around.

So I did some digging and I don’t know about you Leon, but I’m not sure if you’ve used like, something of a scan a blockchain scanner where you can see where the money moves. Yeah. So so, I tried to follow where the money was going. Well, there’s this there’s this story from Dickwatch. It says long dormant Bitcoin wallet awakens and, you know, kinda talks about what we’re talking about.

It gives you the details here as far as, you know, when it happened. It happened on May 5, which was Monday, I believe. Blockchain monitoring platforms flagged two large transactions totaling 3,421 Bitcoin worth more than 322,000,000 at the time of the transfer. Now the block height was 895,421. So, you know, it talks a little bit more about how it happened.

These funds were split into 31 outputs with most redirecting to a new pay to witness public key hash. The second wallet was also created in July 2013 transferred a thousand and 78 Bitcoin at block high age 895, you know, That block number. They didn’t move it all all at once. They were kinda just spreading it across different blocks, a different, you know, wallets. They’re probably trying to It’s it’s Ross.

Like, he’s out, dude. It’s it’s him. Like, it’s it’s gotta be yeah. Like, he got out in January. You know, he was, what, eleven years into his sentence out of forty.

It’s it’s gotta be him. There’s just no way that it’s not him or somehow he’s involved because now he’s got an unconditional pardon. He did. So I’m glad you mentioned, Ross because Robert. Right?

Or is it Ross? I I forget what it was. Ross Albrecht. Ross Albrecht. I I call him Robert.

Is Ross. Yeah. Albrecht is his last name. I was like, wait. Is it Robert or Ross?

But I did some digging, and historically, this has been known to be one of his public wallets. I think it came out when he got arrested, like, his wallet address is this. And even till this day, he has over almost 90 Bitcoin, which is about 9,300,000.0 or at least 9,200,000.0 if you don’t round it. So this is his wallet. He still has money.

And if we’re talking about $322,000,000 that was moved, I tried to look it up for about a day and I couldn’t find anything. When when Silk Road was relevant and a lot of that was happening, this wallet, I’m sorry, 1HQ3, which is very it’s known to be one of the most, you know, the biggest wallets out there. Again, it was liquidated in 2020. It’s not from here either. It’s probably one of the biggest recognized Silk Road wallets.

I’m not sure if it was used by the team or by Ross himself. You gotta read the book, man. It’s called American Kingpin, and let me look where American Kingpin. Where it is. It’s American Kingpin, criminal mastermind behind, the Silk Road.

That book explains everything. It makes him be a little bit more of a bad character, but overall, like, it explains what what happened. We’ll put the link in the notes because that’s it’s such a good book. Yeah. I’m glad you mentioned it, Leon.

I I honestly just learned about it when I was just watching YouTube. Like, YouTube, I learned a lot of the stuff that I do, which I don’t know if that’s very efficient alone. So if you have a resource like the book, that’d be great. I guess we’ll find out more what happens as far as that story. I don’t have much else to talk about, you know, the Bitcoin that got moved.

But do you have any other thoughts on that, Leon? No. No. Just read the book. Everybody needs to read that book.

It’s really good. Go ahead and check it out. Let us know what you think in the comments. The last story that we have today to talk about is something that just happened this morning on crypto Twitter, and it was the release of Doodles meme coin. So I don’t know if you guys know what Doodles, the the NFT collection is.

It started as an NFT collection. I know we covered that story a while ago. We were talking about, you know, how McDonald’s came up with a collaboration with with NFT doodles collections. It was just under Cubs. There was nothing extravagant, but it was still pretty cool.

Do you remember any of that? I love doodles. I also think this is kind of like, man, almost a master class in just, like, brand strategy. It went to McDonald’s. Now it’s a meme coin on the blockchain.

It’s it’s it’s getting really interesting. Also, like, NFTs were all the, like, the rage. Now meme coins are the rage. Like, meme coins became the new NFTs. It Yeah.

I see. It’s kinda weird to think about. Yeah. So so if you are well versed with with this stuff, you know, you might realize that Doodles is, urgently a Ethereum based, NFT collection. Well, this morning, they actually released on Solana.

So if you go to Twitter realize that. They did. And they go about it in this thread, I believe. So well, here they talk about, like, how to claim your your your airdrop, which means, hey. You know, if you follow-up early, you register whatever the requirements are, you get more tokens, which is what a lot of these, you know, active traders do.

They buy a token early so they can get more money in in token airdrops, which that alone is already a really good, you know, marketing strategy. Even Jesse Polak from the the base team at Coinbase, you know, kept an eye on it and said huge congrats. Not here to give you financial advice or anything, but, Doodles is on Solana. This is on CoinMarketCap. I can’t find a post, but if you go to their Twitter account they mention how they use the the Solana blockchain because it’s low fees and faster than Ethereum, which makes sense.

You know, Ethereum is ancient compared to Solana or crypto standards, if if you will. So it if you look at, for instance, CoinMarketCap, it launched today. So if you look at it on well, I’m not sure how to look at it here on more than what’s currently showing, but it launched today, and it started at 1¢. So that’s kind of big, not a lot of meme coins or shit coins if you will start at that price. They usually are like at a thousandth of a penny or something.

Right now it went down at 7¢ or 0.007, a little bit below a cent. So, you know, a lot of it is people bought the hype and then they sold it, like the whales or whoever, you know, bought in early sold their share and made a lot of money. So I tried to follow this as much as I could, and this is dex screener, this is Meteora, which is kind of like a swapping, tool on Solana. When it launched it was at a penny and or 0.14, you know, USD and now it’s sitting at $0.00 7. This is not an order book so you can see all the on chain activity.

A lot of people are buying, a A lot of people are selling. You guys can look at the link below. We’re gonna add the link to this, you know, particular swap history. But if you go all the way to the very beginning of Friday morning, you’re gonna see that, a lot of people were selling, which I believe those were, like, the early buyers. So it’s kind of interesting seeing how people are buying the hype or taking a look at the hype.

This is the problem always. It’s like It is. You you gotta get the doodle community involved, and they gotta feel like, is this is this just a cash grab, or is this something that, like, is gonna help solidify the the community? Because I think do Doodles is, like, a company. The the old the old guy the guy who did it originally became came back as the CEO, and he wants to do, like, the Doodles metal metaverse.

Like, maybe even a Doodles DAO. Like, it would be really interesting, but I just kinda wonder if this is, like, a way to ride the meme wave until it crashes a little bit. Like, the other part about doodles on McDonald’s I believe McDoodles and McDonald’s was only overseas. It wasn’t in America. Right?

No. So it did start overseas, but eventually became it came down to America. And I say that because I was able to buy, a cup a cup of coffee, and then I got my, you know, doodles design. That’s cool. Yeah.

I didn’t I didn’t I don’t go that often, so I wish I did. No. But, like, doodles has a really solid fan base. It it’s just, like, man, meme coins are just like a TikTok trend. People think about it and then forget about it within a week.

So it’s like They do. Is it gonna hold up? Is it gonna fold? Like, that’s the problem. I agree.

Honestly, who knows? We’ll have we’ll we’ll we’ll see what happens with Doodles in particular. I’m glad you mentioned that, you know, the founder, I believe, or the CEO wanted to do, like, a metaverse for Doodles, which is kinda like the same story we’ve heard since 02/2021 if you’ve been in this space that long enough, where they’re like, yeah. This is gonna be, like, the biggest thing ever on Web three or whatever. So if you go to Doodle and and we can add the I don’t know if we want to add this link, Leon.

I don’t know, how you feel about it, but if you go to dude.doodles.app, you know, this is where you would need to connect with your wallet. You will then have access to the white paper FAQ on what it is. So, you know, pretty pretty standard. But, I guess we can leave this link below, the dreamnet.doodles.app, where it kinda just talks about the white papers of the token. You know, this this is not too different in what they already wanna talk about.

You know, they’re saying, hey. You know, we want to release a this is kinda like the step one in in, like, this metaverse for, doodles, I guess. Not you you can do whatever you want. If you believe in it, go for it. I personally have some doodles, but, you know, like, Doodle token, I didn’t get the opportunity to buy doodles, the NFT, a while ago, but, you know, I probably won’t go further than the meme coin for now.

We’ll see what happens. They actually have the tokenomics for the token here. It talks about the Doodle utility, so I think that’s really interesting. You can look at you know, read this on your own. What I do wanna talk about though is the distribution of the token, which I find it very interesting.

So So one thing is I so I I have a doodle. I didn’t realize how much they are right now. I’m looking at it right now. The doodle that I have is, like, $4. Like, it’s not super rare.

I think it’s actually one of the the least rare fucking possible. Nice. But it’s crazy to see that that they’re worth so much, like, even just on on that, like, $4 for one. Like, I don’t know. Yeah.

I don’t blame you. How much is the price of ETH right now? I probably should give you As of a little bit ago, it’s $2,334 and $37.30 cents. That was, like, maybe maybe an hour ago. I I keep, what Bitcoin is at, what this has had, and then what Ethereum’s at on a actually, on a terminal.

Look. It’s nice. So so I asked the price of bit of Ethereum because right now, you can buy a doodle. Oh, nice. There you go.

I love the I love the terminal, the e ink screen. Little plug for them. But actually, I mean That’s what I keep it for there. It’s a clever little usage of, of it is I don’t wanna know, like, every up and down cost change, but I do wanna know roughly what these cryptos are. Yeah.

Totally. So, you said it was 2,334. $2.03 $3.04. You know, you can buy a doodle right now for 1.36, so that’s about a little bit about 3,000 almost, I would say, $3,000 you can buy a doodle, so you can do what you will with that kind of information. The distribution and value alignment for their tokenomics makes it so most of the community owns the revenue portion or, I mean, the token distribution.

So this seems kind of robust. They have a one year cliff with a three year vesting period for themselves, which is about So did I get did I get tokens? Like, do I get tokens? I that’s a good question. So I don’t have a doodle, so I wouldn’t know, but I think there was a preregistration period for, owners of the token.

So miss this. Yeah. The it was it was, I don’t know when the pre registration was, but they do have all that information on their Twitter account. You can always look at it. You you can do your own research.

Again, this is not financial advice, But, you know, Doodles is probably one of the biggest, NFT brands out there, maybe right next to Bored ABI Club, Pink Pingu, you name it. So worth knowing. They had a they had a event at South by Southwest in ’21 or ’22. Well, it must have been ’22 because I think they launched in ’21. They did.

It was, like, end of year twenty one, so it must have been ’22, or maybe they used it as as that. But Yeah. I like them. I like the art, the design, and even Phantom Wallet, you know, they were, like, pushing for the release. So it’s legit.

It’s not a scam as far as if you go on Twitter, you will see that certain brands or, you know, fake brands that were created by bots or scammers, they will push for their token. But, no, this is actually legit. Like, doodles, they come up with their meme coins. So, that’s cool to see. We’ll see what happens.

Do your own research before you indulge. So that’s all I have to say about it. I like it. Yeah. That’s all I got.

Great, guys. Well, you know, I think this is all we got to cover today. So thanks for watching. Again, go ahead and subscribe if you already are not subscribed. Go share this video.

Follow us on our socials and, you know, leave us Don’t let’s let’s, mention too, we’ll be in, Toronto next next next week, right, for consensus. Social market will be in consensus 2025. So if you guys wanna say hi to us, we’ll probably do some interviews if you’ll be there. You know? And you find us, you know, we can probably do an interview, like, as far as, you know, your experience with crypto, what you think, what your thoughts are.

And, yeah, you know, we’ll have a special session next week for SLR at Coin CoinDesk consensus or maybe just from our Toronto Airbnb. We’ll we’ll we’ll leave updates in our associates as far as that goes. Yeah. I’m excited. Yeah.

Me too. Okay. I’m excited for Canada. Yes. Subscribe to all the places, the boost.sm, and then we should buy some social ledger demands.

Well, I’ll I’ll get my credit card out tonight, and I’m gonna buy some domains. Yeah. We’re always looking to expand, so that sounds like a good deal.

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